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Copyright © 2018
Œconomica by SOREC
Cercetător independent
Private actors have long embraced behavioural economics as a way to boost sales and profits, yet, until recently, the line of study had not been endowed with a front row seat in the hall of economic policy development. This year’s recipient of the Sveriges Riksbank Prize in Economic Sciences in Memory of Alfred Nobel (called the Nobel Prize for Economics), Richard H. Thaler, increases the proportion of behavioural economists upon whom the prestigious award has been bestowed to 6%. His work offers a glimpse into a particular type of libertarianism: coined as “libertarian paternalism” by this year’s Nobel Prize recipient and the co-author of his bestselling book “Nudge”, Cass Sunstein, the pair argues for guiding people in their choices under specific conditions.

ŒCONOMICA no. 3/2017
Professor Thaler and “Libertarian Paternalism” (or Nobel Prize for “Nudging”) [Profesorul Thaler şi “paternalismul libertarian” (sau Premiu Nobel pentru “ghionturi”)]